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Becki Fellin notebook

Services

Marketing your business can feel impossible at times. It's full of never-ending to-do lists, an underlying pressure to be "everywhere," and hard-working Marketing teams desperately trying to keep up with an ever-changing industry. But when you partner with BFellin Studio, we'll transform what feels like marketing chaos into much-needed marketing calm... and eventually, real marketing results. 

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MARKETING STRATEGY

Strategic planning is the most essential step of any effective marketing operation. Yet, it often gets skipped when resources and bandwidth are limited. Defining business objectives, target audiences, cohesive messaging, and key performance indicators before launching a campaign ensures a greater return on your investment. BFellin Studio can work with you to understand the nuances of your business, provide a professional outside perspective, and hone in on the most impactful plan of action.

 

BFellin Studio’s strategic packages include:

 

  • Brand Marketing Strategy

  • Integrated Marketing Strategy

  • Product Marketing Strategy

  • Marketing Campaign Strategy

  • Social Media Strategy

  • Website Strategy

  • Audience & Persona Mapping

  • Goal Setting & Key Metrics Identification

  • Competitive Analysis

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PROJECT MANAGEMENT

Project management is the unsung hero of marketing. It's the "how" you get from strategy to execution. Major multi-phase marketing projects require organization, transparent communication, and a strong attention to detail.  BFellin Studio can take the stress off your team by keeping your marketing project on time, on budget, and moving effortlessly in the right direction.  

 

BFellin Studio’s project management offerings include:

 

  • Fractional Project or Campaign Management

  • Website Redesign Management

  • Project Planning & Timeline Development

  • Scope Definition

  • Task and Workflow Management

  • Team & Stakeholder Management

  • Progress Tracking & Reporting

  • RFP Development & Vendor Selection

  • Vendor & Contractor Coordination

  • Budget Creation & Invoice Tracking

  • Executive Reporting 

  • Data Collection & Analysis

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BRAND STORYTELLING & QUALITY ASSURANCE

In a climate of limitless content and shortening attention spans, there is an art to being concise and memorable. To stay relevant and competitive in this market, your business needs to consistently tell its story on more platforms than ever before. BFellin Studio can serve as a trusted storytelling resource whenever you need fresh, stand-out content that aligns with your core values and elevates your brand.

 

BFellin Studio’s copywriting and content offerings include:

 

  • Promotional Copywriting

  • Quality Assurance & Proofreading

  • Communications Strategy

  • Content Calendars

  • Blog Posts/Articles

  • Press Releases

  • Crisis Communications

  • Script Writing

  • Speech Writing

  • Social Media Posts

  • Anything else we can dream up together!

Need Additional Services?

I'd be happy to discuss your project in more detail to determine if I can be of help or if I can connect you with an industry contact better suited to meet your needs.

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